ID.me

The webdna ID.me plugin has been built to seamlessly incorporate your promotion strategy into your online store. It ensures a streamlined identity verification process at checkout. This integration simplifies the verification step, making it instant and hassle-free for customers.

How does the webdna ID.me plugin work?

This plugin makes implementing discounts easy. It allows you to set up discounts based on various values or sectors, and create exclusive gated offers by targeting specific categories. This flexibility allows you to tailor your promotions to meet the needs of different customer segments effectively, depending on your products or marketing strategy. 

Customers can unlock these discounts by verifying their identity using data such as a student ID number, military number, or blue light discount account number. This feature not only enhances your customer’s experience by providing relevant discounts but it also ensures that only eligible customers benefit from these exclusive offers.

 

Key Features

• The webdna ID.me plugin offers real-time verification allowing shoppers to activate discounts immediately. 
• User-friendly functionality means that content managers and authors can easily set up the discounts they need to the appropriate parameters without the need for a developer.  

Webdna’s ID.me plugin in action: A case study

This US-based customer was looking for a quick and easy way to boost e-commerce sales for their online shop. As part of their efforts, the marketing team had outlined a promotions strategy that involved offering discounts as rewards to different groups. This included, for example, a discount to members of the military and veterans as a way of expressing gratitude for their service to the country.

Part of their approach involved providing the identified groups with exclusive discounts and offers. To redeem these, shoppers simply entered their identification number at the checkout. ID.me then verifies the information. This process is secure and reduces the risk of fraud and abuse of discount codes.   

Installing the webdna ID.me plugin proved to be extremely cost-effective. Conversion rates increased and they experienced an increase in new customers. There were also more intangible benefits in that these customers felt even more valued by the brand. 

While ID.me is predominantly a US-based organisation, our developers are capable of building Craft CMS plugins for a range of ID verification platforms. So, whether you want to implement a community promotion strategy or you need to check identity in order to remain compliant with regulations, we’ll be able to develop a plugin that speeds up your verification process and saves you time and money. If you’d like to chat with us about this, get in touch. Or, to buy the plugin, head over to the Craft Commerce plugin store.